Are you not happy with the SEO results? Is it like you have got a solid keyword strategy but still you are not being able to see any growth in the SEO results? If this is what you are suffering from, it’s high time when you should take some strict actions to improve the sluggish SEO results.
Before you lose hope and your online business starts suffering more, here are for you some easy to implement SEO tactics to fix the situation.
Update your On-page content
Content plays a decisive role in determining the success rate of your online business. Therefore, the more content you publish the more visitors will come to your site. Content also gives the opportunity to show Google that you are a more relevant site that your competitors.
Every web page should have at least 300 words content and ensure you make the content relevant and purposeful. Readers should feel good while reading your write-up. Don’t forget to work on your keyword as well. Keep on searching for instances of your keyword in the copy.
Focus on building Internal Links
The most overlooked tactic to increase a page’s ranking is to build internal links. Internal links are considered for being the smartest way of demonstrating your pages authority within your internal linking structure.
The easiest way is to identify your pages with the most external links and then strategically build links to underperform pages. Building too many links may spread your authority too thin and you won’t get the returns.
Refocus On Weak Pages
Don’t avoid those pages that are weak or are underperforming. This may help you build authority, like your competitors. Target a generic term and start working on it. Prepare a proper strategy and ensure that it is doing better for the page. Within a few days you will definitely see a rise in the result.
Link Building
Link building is not about having lengthy campaigns and you don’t even need content to build a few quick links. You can simply convert brand mentions by setting up a Google alert for your brand terms.
Another tactic you can implement is, simply ask for a link. Make use of advanced search modifiers to get in touch with opportunities within a minute.
Manage 404 Errors
Every time you remove a page from the site, it means that you are removing a source, not just a receptacle. This is why it is better if every SEO should have own page removal on their site.
There are many ways to identify 404 pages and its better if you start focusing on them.
Fix redirect issues
Setting up redirects incorrectly will lose your link juice. The main issue is with implementing 302 redirects instead of 301 redirects. This notifies to Google that the page has been temporarily moved to its destination URL Redirect chains also slows down page speed. All you need is to start with removing 301 and 302 redirects. After that get your old URLs from Analytics and make them run through screaming frog.
These were some of the quick fixes that you should implement to improve the stagnant SEO results. The early you start working on the issues, the better result you will achieve.
